This month, we caught up with Cake Décor to have a good chat about all things cake decorating...Best known for its range of innovative products that make cake decorating so easy, Cake Décor is now one of the UK's most recognised cake decorating brands found in the supermarket home baking aisle. We spoke to Kirsty Graham, Marketing Executive at Cake Décor, to find out more!
So tell us more about Cake Décor? Cake Décor, a passionate family business based in the beautiful Scottish countryside and steeped in cake decorating expertise, is best known for providing UK home bakers with exciting and easy-to- use cake decorating products and has done so for over a decade. We know that this is the time of year that home bakers look forward to the most – The Great British Bake Off is on the TV and then it’s baking all the way to Christmas. Cake Décor believes that baking should be SO EASY and that anyone can turn the ordinary into the extraordinary!
What makes Cake Décor different to its competitors? The clue is in our name – Cake Décor. We are all about cake decoration and helping home bakers of all skill levels create showstopping cakes and bakes, stress-free, using our innovative products. Everyone can transform an ordinary cake into an extraordinary, Instagram-able cake! Our products are constantly tested by our lovely development team for new and exciting application ideas, whether it’s to tie in seasonal events or baking trends that we all love and want to replicate. We’ve also made many of these decorating ideas available to home bakers through easy-to-follow video tutorials on social media, with lots more to come in the future. Make sure you check out our Facebook and Instagram feeds for more.
What are your most popular products? Kicking off the Cake Décor range is our Two Colour Stripes Frosting – an innovative launch in the home baking aisle that combines two delicious flavours (Chocoholic Vanilla and Strawberry & Vanilla) of frosting in one tube, with a ready-to-use star nozzle attached to ensure perfect stripes are piped straight from the tube. Since then, the range has grown to include over 40 exciting baking and cake decorating products! Choco Writers, one of our cornerstone products that’s considered a store-cupboard essential, provides bakers with an easy-to-use tool for decorating patisserie-style bakes. With tasty chocolate sealed in a tube with a nozzle that’s ready to use, all that’s required is to heat up the tube, snip the tip off the nozzle and decorate – it really is that easy! Whether you’re looking to personalise bakes with a message or instantly transform with stunning chocolate toppers, Choco Writers provide a no-mess and no-fuss solution! Choco Writers are available in delicious White, Milk and Dark chocolate. When it comes to trendy bakes, Cake Décor also has you covered! Our Glitter Sprays (available in Gold, Silver, Pink & Blue) can instantly transform cakes and bakes into showstoppers with just a few sprays – each bottle provides over 900 sprays so they’re perfect for using all year round. Mirror Glaze is a trend seen time and time again – whether it’s used on The Great British Bake Off or showcased on your favourite baking Instagram feed – and now it couldn’t be easier to add a stunning mirror-like sheen to bakes. Cake Décor Chocolate Mirror Glaze makes it SO EASY – simply heat, stir and pour! Speaking of baking trends… nothing excites us more than the growing popularity of unicorn and rainbow bakes! Our Make Your Own Unicorns Kit includes everything you need to create cute unicorn toppers for cakes, cupcakes and biscuits and really couldn’t be easier to use. If rainbow cakes are more your thing, make sure you pick up our Rainbow Cake Colour Gels Kit which includes five super-strength and bake-stable Gel Food Colours, perfect for colouring vibrant rainbow sponge and frosting.
Where can we find the Cake Décor range? We’re very proud that the Cake Décor range is now available at all major retailers nationwide including Tesco, Asda, Sainsbury’s, Morrisons, Waitrose, Co-op, Wilko, The Range and also online from our web subsidiary Sprinkles & Co.
If you'd like to find out more about Cake Décor and their exciting range of cake decorating products, visit www.mycakedecor.co.uk.